Pugpig mobile app: Simplifying digital publishing workflows

Pugpig allows you to create a mobile, digital replica of your newspaper edition. The focus is on: 

• Driving engagement and subscriber value
• Customising with precision and launching at speed
• Reducing technology spend and risk

You can deliver content to the Pugpig app in two ways, you can either deliver a RSS, JSN or HTML feed to Pugpig or opt for a direct delivery of the content from your CMS. The Finnish magazine, Seiska, a part of Aller Media group, is an example of the later.

Pugpig offers two products, Bolt and Archive. Seiska opted for Bolt, a highly customisable, mobile publishing platform allowing you to mix news content and digital editions. It also comes with with mobile first integrations. All Bolt features are publisher-focused and will help you with your reader engagement and revenue.

In an article after the launch of the app for Seiska, Pugpig writes:

'Having previously had an editions-based app on a different publishing platform, Seiska’s new Bolt app promises a much more premium offering for their readers beyond just digital editions.'

Seiska is using a combination of tools including Labrador CMS and Pugpig, and the content is published straight from the Labrador CMS. 

Pugpig has another product in their offering, Archive. It help leverage the wealth of untapped historical content and imagery. It is fully searchable, allowing you to create a curated collections for your readers. Archives are rendered in HTML or original PDF formats.

Pugpig customer base beyond Seiska consists of some famous names such as Hearst, The Independent, The Spectator, The Boston Globe, The Atlanta Journal Constitution.

You can always learn more about Labrador CMS, the benefits of going for a Pugpig and Labrador tool combination, or any other doubt you might have as a publisher by scheduling a demo.